Foundation Dental Advisory Board
Matthew Petchel
CEO, Brand Target | Story Architect | Marketing Visionary | Brand Strategist
Matthew Petchel brings more than 30 years of experience in branding, marketing, and advertising - empowering companies to tell unforgettable stories that connect, convert, and endure. With deep expertise across healthcare, dental equipment, and financial services, Matthew possesses a rare talent for seeing the big picture through the eyes of the consumer and then translating that vision into strategies that drive tangible results.
From launching groundbreaking products to breathing new life into aging brands, he specializes in making the complex feel clear, actionable, and profoundly compelling. A lifelong creative and strategic thinker, Matthew blends sharp business acumen with incisive creative insight - often becoming the essential "fixer" when clarity, momentum, or brand energy is needed most.
As a sought-after speaker, author, and respected industry connector, Matthew consistently builds powerful relationships, moves audiences, and drives meaningful outcomes. He’s not just a strategist - he’s a one-man brand engine who brings simplicity, structure, and soul to every project he touches, helping leaders define their most impactful market presence.
www.brandtarget.com